AGODA × THE AWARENESS ACADEMY

Presented by: Zac Parish, The Awareness Academy

Workforce resilience | Leadership capability | Sustainable performance

Purpose

This brief supports an introductory conversation with an Agoda L&D or Leadership Development lead. It outlines how Awareness Academy's assessment, resilience, leadership and targeted performance services could complement Agoda's existing people and learning initiatives.

Who We Are

The Awareness Academy — Workplace Resilience Intelligence

Identify burnout risk. Build resilience. Improve performance.


Diagnostic-first

structured assessment before any intervention — no generic programmes

Workplace Resilience Risk Index

evidence-based measurement across 14 dimensions of workforce performance and risk

Workplace Resilience Performance Index

tracking resilience and performance factors over time

Proven Outcomes

90% of clients report positive outcomes and measurable improvement

We pinpoint where performance is slowing, where risk is emerging, and what's driving it, so leadership acts with precision, not guesswork.

Why Agoda, why now

Agoda's One Bangkok technology hub, continued technology investment, expanding B2B ecosystem and reported Booking Holdings B2B consolidation create a natural moment to discuss leadership capability, sustainable performance and targeted organisational development.

Agoda already invests in employee experience, workplace facilities and learning. The opportunity is to explore whether Awareness Academy can complement those initiatives through structured assessment, targeted interventions and measurable follow-up.

Our intent: complement existing programmes, never replace them.

Context relevant to the conversation

01 One Bangkok technology hub

Agoda's One Bangkok office supports nearly 4,000 employees in Thailand and includes technology, collaboration, wellness and recreation facilities. This reinforces Thailand's role as a significant technology and operating hub.

Awareness Academy relevance: Explore how leadership, collaboration, focus and sustainable performance are supported as the organisation evolves.

02 Global B2B expansion and consolidation

Rocket Travel by Agoda provides travel technology and booking solutions to business partners, including banks, airlines and travel organisations. In April 2026, reporting described plans to consolidate B2B partnership teams from Agoda, Booking.com and Priceline into one organisation spanning the US, Europe and Asia.

Awareness Academy relevance: The evolving global structure may create opportunities for change management, leadership development, manager support and cross regional collaboration.

03 Global travel ecosystem and Asian market depth

Agoda is expanding beyond accommodation into flights, activities and broader travel services, supported by a global network of B2B partners.

Awareness Academy relevance: As services and markets diversify, leadership development may help managers navigate varied customer expectations, cultural contexts and operational demands.

04 Existing employee experience and learning investment

Agoda promotes workplace wellbeing, learning and professional growth, including its global learning week, GROWda.

Awareness Academy relevance: Awareness Academy would aim to complement existing programmes, not replace them, through evidence informed assessment and targeted development.

How an Initial Pilot Could Work

1

Week 1–2

Workplace Resilience Risk Index baseline with one agreed team or function a full 14-dimension read in 10 days

2

Week 3

Readout findings, patterns and practical recommendations

3

Month 1–3

A targeted response leadership, manager or resilience support, only where the data points

4

Quarterly

Workplace Resilience Performance Index tracking evidence of movement, reviewed together

Candidate pilot groups, if useful:

  • A team entering the consolidated B2B structure
  • A high-demand technology or operations team
  • A team navigating AI-driven role change

The Approach: Measure → Monitor → Build

1

MEASURE — Workplace Resilience Risk Index

a baseline across 14 dimensions where burnout risk is building, where change load is concentrating, where leadership gaps exist.

A full baseline in 10 days.

2

MONITOR — Workplace Resilience Performance Index

quarterly tracking through the consolidation and the AI rollout. See risk move before it becomes attrition.

3

BUILD — Targeted development

leadership development, manager support and targeted programmes aimed only at what the data identifies.

A measurement layer for the human system designed to complement Agoda's existing people and learning initiatives.

The Question Worth Asking

Most transformations that struggle do so for people reasons, not technology reasons

High-output, AI-enabled environments can accelerate burnout automation raises the pace of work, not just its capacity

Organisational change creates friction that often surfaces late as decision drag, disengagement, or regretted attrition

Agoda has invested heavily in the building, the technology and the learning calendar

The open question: how is the human system being measured and is existing investment delivering the intended impact?

Where Awareness Academy can add value

Suggested positioning

Awareness Academy helps organisations understand and strengthen the human capabilities that influence sustainable performance. We combine structured assessment, targeted development and follow up measurement to help leaders identify where support is needed, design relevant interventions and evaluate progress.

For Agoda, an initial conversation could explore how leaders, managers and teams are supported as the company develops its technology capabilities, expands its travel ecosystem and operates across global markets.

Potential areas for exploration

Reducing workplace stress and burnout in high demand environments

Improving employee engagement, focus and sustainable performance

Strengthening leadership and manager effectiveness

Addressing absenteeism and presenteeism through targeted interventions

Assessing workforce resilience and identifying organisational risk

Developing targeted programmes for teams experiencing specific challenges

Measuring the impact of existing wellbeing and leadership initiatives

Supporting employees and managers through technological and organisational change


Questions for the first conversation

1

What are Agoda's most important workforce wellbeing and performance priorities over the next 12 to 18 months?

2

How is Agoda addressing workplace stress, burnout and the risk of sustained employee pressure?

3

Are stress, engagement, absenteeism or presenteeism areas of concern for particular teams or functions?

4

How does Agoda currently measure employee stress, resilience, engagement and wellbeing?

5

How are existing wellbeing and learning programmes evaluated, including their impact on performance and absence?

6

Are there opportunities to use targeted assessments and development programmes to address specific workforce risks?

7

What measurable outcomes would Agoda expect from an external partner, such as reduced stress and burnout, improved focus and engagement, or lower absenteeism and presenteeism?

Suggested next step

An introductory discussion to understand Agoda's people, leadership and organisational priorities and to determine whether an assessment-led pilot or targeted programme could address a specific team, function or business challenge. No obligation, no generic proposal a working conversation about what would be genuinely useful.

Zac Parish · The Awareness Academy

zac@awarenessacademy.co.nz · +64 (0) 21 724 974 · awarenessacademy.co